Alexanders were engaged because they tailored their approach to accommodate our needs in our rebrand, redesigning the website and activating social media capabilities. They bent over backwards to deliver under considerable time pressure, made more complicated because both suppliers and tradeshows were located overseas. Because of Alexanders market research, they have been instrumental in helping us to become a more market-oriented organisation and we look forward to completing our transformation with them. 1
We are absolutely thrilled with the design that Alexander came up with for the theme and cover for Meeting & Incentive Planner and the supporting advertising campaign.
We've had hugely positive feedback from our clients industry and our Business Partners, who appreciate it's fresh design that transcends the average tourism approach using shots of trams and punts. We are especially delighted to see how It stands out well from competitor destination advertising.
Please accept my congratulations to you and whoever else was involved with you in the Abacus publicity and marketing campaign. I like the logo and its cleanliness and in fact the way it conveys a conservative professionalism.
I am also really impressed with the 'get properly covered' brochure and the manner in which it was delivered.