Improve the performance of your marketing & website

4 reasons why companies hire a marketing agency or marketing consultant

1.  Bolster your team’s capability, without the commitment of engaging additional staff
2. Access expertise in digital marketing, marketing strategy, graphic design, web design, professional writing, ppc campaign management (pay per click), and seo (web optimisation)
3. Increase marketing momentum: with a marketing consultant, you get a focussed guide to develop a marketing plan and ensure your activities come in on time and on budget.
4. Improve return on your marketing spend. Get guidance on how you can redirect your existing spend to multiply results.

5 common situations when people hire marketing agencies:

1. You’re so busy that you don’t have time to do marketing well, or explore a marketing opportunity.  You want to bring in a competent marketing agency to get it done properly, with some recommendations and potentially some help to execute the recommendations on a monthly basis.
2. Your company is well-established and you already spend a sizeable sum on marketing, but you’re not convinced the money is well spent.  You want advice from your marketing agency on how to re-prioritise your spend and bring on a fresh approach.
3. You have engaged a marketing junior with a good head to take care of communications, but they lack the experience or credibility to truly steer the business forward.  With a little independent guidance by the marketing agency, your junior can be more effective, executing a well-thought-out plan with a bit of outside help where required, increasing your ROI on marketing spend.
4. You’ve just bought a business which has sound fundamentals, but needs some contemporary marketing.  Probably the web site could perform better or perhaps the branding is tired.  It’s time to energise and rejuvenate the proposition with a fresh marketing campaign, brand and or web site upgrade.
5. You are a proven entrepreneur, with capital ready to deploy a new strategy.  You want professional marketing guidance to steer the project to the best start.

We’ve been named “the thinking man’s agency” by Tait & Ravensdown. We take a considered approach to web design and development, drawing from our experience analysing data and results, so our designs are planned to generate leads.  Our graphic design team can create a stylish site if you just want to profile your brand, but our reputation has been built on creating good-looking, hard-working web designs that generate a predictable stream of leads.

Mobile-first design: Websites that are designed for mobile devices (about 52% of all web traffic is now via a mobile device). With short content in paragraphs and a headline that communicate your proposition powerfully. Transparent filters over the images help the user to read the text. Mobile optimised pictures guarantee a speedy page load and grant a user friendly site.

1. It will bring leads, without you having to knock on any doors by connecting people looking for your product or service, with your website.
2. It will bring your brand to the attention of people who have not heard of you but are in the market for your products or services.

Your new webdesign has a significant influence on SEO and your ranking on Google. If you have not optimized your website, we highly recommend doing On-site optimisation (the first part of SEO) at the time you rebuild your site. If you have already optimized your website, it’s important to carry over your SEO details.