survival of the fittest representing effective web design by Christchurch web designers at Alexanders

WEB DESIGN CHRISTCHURCH

Results focused web design

No one can be complacent in a world where Google controls the game – and keeps changing the goal posts. As we are all one click away from being inconsequential, web design is a pivotal tool in the quest to thrive and survive.

Alexanders is a Christchurch web design company that takes a considered approach to inspire, lead, shape and realise your website and content. Plus our web marketing specialists can transform your website into a lead generation sales hot shot that works 24/7 – without demanding pay rises!

GROUP WEBSITE DESIGN

Scale your success
Replicate an effective design across multiple branches or brands within your business with scalable website design.

CUSTOM DESIGN

Creative web design
Create a professional first impression with a stylish, completely new web design that shows the hand of our expert Christchurch designers.

TEMPLATE WEBSITES

Style on a budget
Take a step up from a DIY website with WordPress website design and site management based on years of experience.

MOBILE FRIENDLY

Responsive and mobile first
Accelerate your success by adapting to customer behaviour and meeting them on mobile. The mobile first philosophy focusses on the smartphone screen first then scales the design to meet desktop requirements

ECOMMERCE

Build online revenue
Sell your products online with secure payment systems and visually appealing stores. Our web project managers will give you the support to find a solution that’s right for your business. Platforms we work with include WooCommerce and BigCommerce.

SERVER HOSTING

Faster, safer websites
If you have an unresponsive web manager, security issues, or a slow site letting you down, get in touch to discuss our hosting packages and say goodbye to hosting headaches.

EXPORT AND TOURISM SITES

Go international
Get technical support, advice on domain options, translation, and booking modules to reach an international market with NZ-based web design.

We take care of your online presence and generating leads so you can take care of business

Reasons to choose Alexanders

Reduce ongoing website maintenance costs

With easy-to-use content management systems that allow you to control and update content yourself. Your changes are published immediately so it’s easy and speedy to show off your recent work.

Stylish and substantiated design

As an established web design company, we take pride in producing a considered, robust site that reflects your culture and appeals to NZ or international audiences.

Technical support

Google partners, certified Big Commerce developers, certified Amazon Web Services hosts. Real people just a phone call or email away.

Flexible cost solutions

Get started in a way you can add to and build up. Template or custom site; local NZ in-house programmers as well as a reliable offshore Asian web development team make scaled solutions achievable – at your pace.

Web design + web marketing

After your web design goes ‘live’, we continue working with you to develop ideas to generate traffic to your website. Even before it starts, we’ll show you how planning and integrating keywords now can influence higher rankings on go live.

Results oriented

Our services go beyond web design, we’re also analytics, SEO, and conversion experts! We’re committed to your long-term success, building relevant traffic and providing a natural course of action designed to generate enquiry or sale.

Transform your website into a 24/7 salesperson that feeds your hungry engine with a consistent stream of leads – so you can spend more time doing business, and less time hunting for it.

Get In Touch

Get a FREE 5 day email course on preparing your website. Enquire now and receive a web briefing document from us.
Give our Christchurch web design team a call on 03 3488 477 today or drop us a line below.

FAQ – Frequently Asked Questions

What types of files do you accept to upload?

For ecommerce sites, product files are usually provided in Excel spreadsheets but talk to us about the options for automated product importing.  For pictures, the most common files are .png, .jpg. For your signature shots that go full width, we need a picture that is approximately 2000 pixels wide. If you have a large number of photos or elements, typically clients create a Dropbox folder, with folders for each page or category.  For text, a Word document is fine.  Logos – ideally a high resolution .eps or .ai file or if you don’t have these, we can work with PDF’s – for a small charge we can also redraw your logo if you can’t find the original.  And yes, we can split images and text from PDF’s if you have them as brochures

Can you take the content from my old site?

Certainly.  However many older sites have long text pages, and the modern trend is for short, succinct content that typically requires some editing, updating or condensing. If we are doing any copywriting, we can pull the text we think is most compelling from your existing content, or request more info if it needs more x-factor.

What’s the difference between a landing page and a normal web page?

A landing page is an entry page for your website that is usually created for a specific Google Ads campaign, marketing email, or seo.  Landing pages typically have one specific theme and include a call to action or enquiry form to capture contact details.

How long will my project take?

A typical web site will take six to eight weeks. Ecommerce sites can be fast if it’s say a trade site to load content, or take longer if there are integrations to be done with inventory or accounting software. One-page websites can be done in two weeks. The most common delay is when the client is writing content or loading content. Fitting this in around normal activities requires focus and commitment!

How do I know what web pages I need?

We will show you a checklist of page types and functionality to help determine project scope.  If you are doing SEO, then the keyword analysis often yields sensible ideas for product pages that can be incorporated into your menu.

What’s the difference between ‘mobile-first’ and a ‘mobile-responsive’ website?

A mobile responsive website resizes for small screens, based off your existing desk-top website.  A mobile-first site is designed first and foremost for a good user-experience on a mobile phone, with shorter, succinct content, larger buttons and quick navigation to get you to the key content in three clicks.

Can someone write my content for me?

No problem. Once we determine how many pages need copywriting, we can include this in the estimate, and work with you to develop a brief.

I don’t have any good images.

We can build in time to hunt for images in stock photo libraries, organize a photo shoot, or use graphics/illustrations instead.

How does web design affect seo?

Your new web design has a significant influence on seo and your ranking on Google. If you have not optimized your website before, we highly recommend doing On-site optimisation (the first part of seo) at the time you build your site, to get a return on investment.  If you have optimized your website before, it’s important to carry over your seo details and ensure previous url’s are forwarded to the new url’s. However, it is likely that since you first optimized your website, the algorithm will have changed and that further work will be required to adjust your web design for modern seo methods.

What are the major web trends at the moment?

Mobile-first design; design for high speed so content downloads quickly on mobile devices (about 52% of all web traffic is now via a mobile device); short, succinct content in paragraphs and a headline that communicates your proposition powerfully; using a transparent white or black filter over the top of images to make text readable or tone down bright colours where they clash with your logo colours.

What are the ongoing costs and maintenance required?

Domain name renewal – approx. $55 pa for a .co.nz. Hosting for WordPress sites starts at $42 month including instant retrieval of backup files, and regular platform updates to keep your site secure. For ecommerce, you have a choice of hosting packages, starting from $40 and going up to over $250 for enterprise clients. Whilst simple text, image and product updates are easily done at the client-side, we recommend all clients have a budget for “web maintenance” to keep your site evolving. This might range from $2k pa for clients with just a few staff to $10k for groups, but is not mandatory. Quarterly or annual web performance reports with recommendations start from $750.  SEO packages are typically $1500/month but can be tailored to suit groups or smaller businesses.

Is my website tax deductible?

Yes. Web development is a marketing expense for registered businesses. We’re happy to explain what you can get for different budgets and to explain ‘seo’, which turns your web development expense into an investment that delivers leads while you sleep! Call us on 03 3488 477 or email us below.

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