We are an outsourced marketing department for a tech company with 25 staff spread over two countries, whose team are flat out on customer service and technical development. We helped them with insights from over 20 international customers, formulate a marketing plan, rebrand, redesign the client tech interface, design trade show stands and videos, rebuild their website and optimise it to rank on Google, are and currently about to set up Google ads.Â
We were invited by a board to be the outsourced marketing department for a vet group based in Te Awamutu with 16 branches. We assessed the marketing spend and pulled together 16 haphazard budgets into a group budget. We spearheaded core projects including speaking at conference to get clinic an intranet design, hiring an intermediate marketer who reported to our CEO, redesigning the website, and designing a brand manual so the inhouse marketer could handle day to day newsletter and flyer design. We continued to be the outsourced marketing department for 8 years, but in the latter years mainly handled the outsourced digital marketing, improving web performance by 25% each year through seo, Google ads, and continuous performance improvements. During this time, the group grew to 25 clinics.
A practitioner at a former audiology client branched out on his own with his first clinic in Southland. He was ambitious and needed a proven marketing strategy. We were his digital outsourced marketing company co-ordinating designing his website, seo, Google ads, print ads and reminder post cards among other things. We supported each clinic launch with campaigns to build awareness, and ongoing promotional offers. All work was handled by phone with the occasional face-to-face meeting once a year. During our time together, the entrepreneur expanded to have clinics in seven locations.Â
We do white label ppc outsourcing for a local design agency who are younger mums with their hands full! We set up and run the Google Ads for their clients and all reports are branded with their logo. Â
We do White label WeChat marketing for other agencies, who have clients wanting to market to Chinese living in New Zealand.Â