Two of the biggest shopping days of the year are soon to hit New Zealand!

As the end of the year holiday season quickly nears, your customers are beginning to think about Christmas and what they need to buy in preparation for the festive celebrations.

One emerging technology that has captured attention in the marketing world is artificial intelligence (AI) copywriting chatbots that provide humanlike responses. For those who are not tech-savvy, the concept of AI may be daunting.

If you’re looking to boost Q4 sales, to promote for Christmas, or to plan in advance for a January push, you might be wondering what is the best digital marketing campaign to use.

One emerging technology that has captured attention in the marketing world is artificial intelligence (AI) copywriting chatbots that provide humanlike responses. For those who are not tech-savvy, the concept of AI may be daunting.

The average spend on marketing is 9.5%, going as low as 5% for manufacturers and 10% for financial services and tech.  Regardless of whether you spend 2% or 10%, the question is how should you allocate it for best return? And how much to allocate to digital vs traditional marketing?

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Learn some of the many ways to reach Chinese markets – including those residing in New Zealand, tourists and those living in China.

Learn the different Chinese Social Media Platforms and their NZ equivalents as well as useful websites for tourism operators trying to reach Chinese visitors to NZ.

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